Goran Babarogic Product UX Designer

Good art inspires; good design motivates

Empowering startups and brands as a Product Designer (UX/UI) to create impactful, user-driven software solutions that stand out and resonate with their audience.

Empowering startups and brands as a Product Designer (UX/UI) to create impactful, user-driven software solutions that stand out and resonate with their audience.

Footmaster: Designing an Integrated Digital Hub for the Football Ecosystem

Footmaster aimed to create a cutting-edge, mobile-first platform that unites football players, coaches, and businesses, enhancing game organisation and user engagement through innovative, user-focused design.

Engagement

6.5 min

User Satisfaction

4.5/5

Footmaster: Designing an Integrated Digital Hub for the Football Ecosystem

Footmaster aimed to create a cutting-edge, mobile-first platform that unites football players, coaches, and businesses, enhancing game organisation and user engagement through innovative, user-focused design.

Engagement

6.5 min

User Satisfaction

4.5/5

Medical Examiners

The goal of the Medical Examiners project was to create an intuitive digital platform that streamlines complex workflows, making case management and reporting more efficient for medical professionals. The focus was on enhancing usability and collaboration to improve outcomes in medical investigations.

Efficiency Gains

40%

Scalability

50%


Medical Examiners

The goal of the Medical Examiners project was to create an intuitive digital platform that streamlines complex workflows, making case management and reporting more efficient for medical professionals. The focus was on enhancing usability and collaboration to improve outcomes in medical investigations.

Efficiency Gains

40%

Scalability

50%


One You and Every Mind Matters

"One You" and "Every Mind Matters" crafted an accessible platform offering personalised mental health tools, empowering users to take charge of their well-being through practical, tailored solutions.

Adoption Rate

15,000

Behavioural Change

30%

One You and Every Mind Matters

"One You" and "Every Mind Matters" crafted an accessible platform offering personalised mental health tools, empowering users to take charge of their well-being through practical, tailored solutions.

Adoption Rate

15,000

Behavioural Change

30%

BI/MI Mobile Reports

The BI/MI Mobile Reports project aimed to create a user-friendly platform for accessing and analysing business intelligence on mobile devices. The goal was to simplify data interaction and enable quicker decision-making by providing easy access to key metrics on the go.

Data Accuracy

20%

Revenue Growth

7%

BI/MI Mobile Reports

The BI/MI Mobile Reports project aimed to create a user-friendly platform for accessing and analysing business intelligence on mobile devices. The goal was to simplify data interaction and enable quicker decision-making by providing easy access to key metrics on the go.

Data Accuracy

20%

Revenue Growth

7%

Footmaster: Designing an Integrated Digital Hub for the Football Ecosystem

Footmaster aimed to create a cutting-edge, mobile-first platform that unites football players, coaches, and businesses, enhancing game organisation and user engagement through innovative, user-focused design.

Engagement

6.5 min

User Satisfaction

4.5/5

Medical Examiners

The goal of the Medical Examiners project was to create an intuitive digital platform that streamlines complex workflows, making case management and reporting more efficient for medical professionals. The focus was on enhancing usability and collaboration to improve outcomes in medical investigations.

Efficiency Gains

40%

Scalability

50%

One You and Every Mind Matters

"One You" and "Every Mind Matters" crafted an accessible platform offering personalised mental health tools, empowering users to take charge of their well-being through practical, tailored solutions.

Adoption Rate

15,000

Behavioural Change

30%

BI/MI Mobile Reports

The BI/MI Mobile Reports project aimed to create a user-friendly platform for accessing and analysing business intelligence on mobile devices. The goal was to simplify data interaction and enable quicker decision-making by providing easy access to key metrics on the go.

Data Accuracy

20%

Revenue Growth

7%

Design Process

My design process is a blend of innovation and precision, guiding each project from discovery to delivery. I approach every stage with a strategic mindset, ensuring that creativity is balanced with user-centric insights. This careful orchestration ensures that the final product not only meets business goals but also delivers a seamless, intuitive experience that truly resonates with users.

Discover

  • Objective: Gain a thorough understanding of the problem space, user needs, market trends, and business goals.

  • Activities: Conducting user interviews, surveys, market analysis, competitor research, and stakeholder meetings.

  • Output: Valuable insights, user personas, and a clear comprehension of the problem.

Define

  • Objective: Synthesize research findings to clearly define the problem, project scope, and objectives.

  • Activities: Creating user personas, journey mapping, identifying key pain points, and establishing project goals.

  • Output: A well-defined problem statement, user stories, and a prioritised list of features.

Ideation

  • Objective: Generate a broad range of ideas and potential solutions.

  • Activities: Engaging in brainstorming sessions, sketching, mind mapping, and exploring various approaches to the problem.

  • Output: Initial concepts and rough sketches of possible solutions.

Design

  • Objective: Develop detailed designs that address the identified problem and align with user needs and business goals.

  • Activities: Creating wireframes, prototypes, and visual designs, followed by usability testing and iterative refinements.

  • Output: High-fidelity prototypes, design specifications, and user-tested solutions.

Prototyping and Testing

  • Objective: Validate design concepts through user testing and gather feedback for further refinement.

  • Activities: Building interactive prototypes, conducting usability tests, and analysing user feedback.

  • Output: Refined designs that are validated by real users, ready for final development.

Implementation

  • Objective: Bring the design to fruition through close collaboration with developers and engineers.

  • Activities: Handover of design assets, continuous collaboration with developers, quality assurance, and iteration based on feedback.

  • Output: A fully developed product that is ready for launch.

Launch

  • Objective: Introduce the product to the market and ensure it meets performance expectations.

  • Activities: Conducting final testing, a soft launch, preparing marketing efforts, and monitoring the product post-launch.

  • Output: A live product available to users, supported by marketing and ongoing performance tracking.

Post-Launch Evaluation

  • Objective: Assess the product's success and identify opportunities for improvement.

  • Activities: Collecting user feedback, analysing performance metrics, and iterating on the product based on real-world use.

  • Output: Continuous improvements and updates, ensuring the product remains relevant and effective over time.

Design Process

My design process is a blend of innovation and precision, guiding each project from discovery to delivery. I approach every stage with a strategic mindset, ensuring that creativity is balanced with user-centric insights. This careful orchestration ensures that the final product not only meets business goals but also delivers a seamless, intuitive experience that truly resonates with users.

Discover

  • Objective: Gain a thorough understanding of the problem space, user needs, market trends, and business goals.

  • Activities: Conducting user interviews, surveys, market analysis, competitor research, and stakeholder meetings.

  • Output: Valuable insights, user personas, and a clear comprehension of the problem.

Define

  • Objective: Synthesize research findings to clearly define the problem, project scope, and objectives.

  • Activities: Creating user personas, journey mapping, identifying key pain points, and establishing project goals.

  • Output: A well-defined problem statement, user stories, and a prioritised list of features.

Ideation

  • Objective: Generate a broad range of ideas and potential solutions.

  • Activities: Engaging in brainstorming sessions, sketching, mind mapping, and exploring various approaches to the problem.

  • Output: Initial concepts and rough sketches of possible solutions.

Design

  • Objective: Develop detailed designs that address the identified problem and align with user needs and business goals.

  • Activities: Creating wireframes, prototypes, and visual designs, followed by usability testing and iterative refinements.

  • Output: High-fidelity prototypes, design specifications, and user-tested solutions.

Prototyping and Testing

  • Objective: Validate design concepts through user testing and gather feedback for further refinement.

  • Activities: Building interactive prototypes, conducting usability tests, and analysing user feedback.

  • Output: Refined designs that are validated by real users, ready for final development.

Implementation

  • Objective: Bring the design to fruition through close collaboration with developers and engineers.

  • Activities: Handover of design assets, continuous collaboration with developers, quality assurance, and iteration based on feedback.

  • Output: A fully developed product that is ready for launch.

Launch

  • Objective: Introduce the product to the market and ensure it meets performance expectations.

  • Activities: Conducting final testing, a soft launch, preparing marketing efforts, and monitoring the product post-launch.

  • Output: A live product available to users, supported by marketing and ongoing performance tracking.

Post-Launch Evaluation

  • Objective: Assess the product's success and identify opportunities for improvement.

  • Activities: Collecting user feedback, analysing performance metrics, and iterating on the product based on real-world use.

  • Output: Continuous improvements and updates, ensuring the product remains relevant and effective over time.

Design Process

My design process is a blend of innovation and precision, guiding each project from discovery to delivery. I approach every stage with a strategic mindset, ensuring that creativity is balanced with user-centric insights. This careful orchestration ensures that the final product not only meets business goals but also delivers a seamless, intuitive experience that truly resonates with users.

Discover

  • Objective: Gain a thorough understanding of the problem space, user needs, market trends, and business goals.

  • Activities: Conducting user interviews, surveys, market analysis, competitor research, and stakeholder meetings.

  • Output: Valuable insights, user personas, and a clear comprehension of the problem.

Define

  • Objective: Synthesize research findings to clearly define the problem, project scope, and objectives.

  • Activities: Creating user personas, journey mapping, identifying key pain points, and establishing project goals.

  • Output: A well-defined problem statement, user stories, and a prioritised list of features.

Ideation

  • Objective: Generate a broad range of ideas and potential solutions.

  • Activities: Engaging in brainstorming sessions, sketching, mind mapping, and exploring various approaches to the problem.

  • Output: Initial concepts and rough sketches of possible solutions.

Design

  • Objective: Develop detailed designs that address the identified problem and align with user needs and business goals.

  • Activities: Creating wireframes, prototypes, and visual designs, followed by usability testing and iterative refinements.

  • Output: High-fidelity prototypes, design specifications, and user-tested solutions.

Prototyping and Testing

  • Objective: Validate design concepts through user testing and gather feedback for further refinement.

  • Activities: Building interactive prototypes, conducting usability tests, and analysing user feedback.

  • Output: Refined designs that are validated by real users, ready for final development.

Implementation

  • Objective: Bring the design to fruition through close collaboration with developers and engineers.

  • Activities: Handover of design assets, continuous collaboration with developers, quality assurance, and iteration based on feedback.

  • Output: A fully developed product that is ready for launch.

Launch

  • Objective: Introduce the product to the market and ensure it meets performance expectations.

  • Activities: Conducting final testing, a soft launch, preparing marketing efforts, and monitoring the product post-launch.

  • Output: A live product available to users, supported by marketing and ongoing performance tracking.

Post-Launch Evaluation

  • Objective: Assess the product's success and identify opportunities for improvement.

  • Activities: Collecting user feedback, analysing performance metrics, and iterating on the product based on real-world use.

  • Output: Continuous improvements and updates, ensuring the product remains relevant and effective over time.

Product Designer and expert in

UX/UI Design

UX/UI Design

UX/UI Design

UX/UI Design

UX/UI Design

with over

8 years

8 years

8 years

8 years

8 years

of industry exeperience.

Expertise extends to

Videography

Videography

Videography

Videography

Videography

enabling aesthetically

pleasing, easily implementable and intuitive products.

Currently works as

Product Designer

Product Designer

Product Designer

Product Designer

Product Designer

at

Ryansgate

Ryansgate

Ryansgate

Ryansgate

Ryansgate

Product Designer and expert in

UX/UI Design

UX/UI Design

UX/UI Design

UX/UI Design

UX/UI Design

with over

8 years

8 years

8 years

8 years

8 years

of industry exeperience.

Expertise extends to

Videography

Videography

Videography

Videography

Videography

enabling aesthetically

pleasing, easily implementable

and intuitive products.

Currently works as

Product Designer

Product Designer

Product Designer

Product Designer

Product Designer

at

Ryansgate

Ryansgate

Ryansgate

Ryansgate

Ryansgate

Product Designer and expert in

UX/UI Design

UX/UI Design

UX/UI Design

UX/UI Design

UX/UI Design

with over

8 years

8 years

8 years

8 years

8 years

of industry exeperience.

Expertise extends to

Videography

Videography

Videography

Videography

Videography

enabling aesthetically

pleasing, easily implementable and intuitive products.

Currently works as

Product Designer

Product Designer

Product Designer

Product Designer

Product Designer

at

Ryansgate

Ryansgate

Ryansgate

Ryansgate

Ryansgate

"I was constantly impressed with his ability to bring insight and creative energy to one of the biggest digital products PHE has launched in many years; Every Mind Matters - our flagship Mental Health product."

"Ryan’s video work for our Adidas x Merky FC collaboration was exceptional. His creativity and professionalism brought our vision to life, exceeding our expectations."

"Our projects require a broad user experience skill set. Ryan delivered on all fronts, consistently maintaining high standards of quality and accuracy."

"I was constantly impressed with his ability to bring insight and creative energy to one of the biggest digital products PHE has launched in many years; Every Mind Matters - our flagship Mental Health product."

"Ryan’s video work for our Adidas x Merky FC collaboration was exceptional. His creativity and professionalism brought our vision to life, exceeding our expectations."

"Our projects require a broad user experience skill set. Ryan delivered on all fronts, consistently maintaining high standards of quality and accuracy."

"I was constantly impressed with his ability to bring insight and creative energy to one of the biggest digital products PHE has launched in many years; Every Mind Matters - our flagship Mental Health product."

"Ryan’s video work for our Adidas x Merky FC collaboration was exceptional. His creativity and professionalism brought our vision to life, exceeding our expectations."

"Our projects require a broad user experience skill set. Ryan delivered on all fronts, consistently maintaining high standards of quality and accuracy."

Skills

Skills

UX Design

UI Design

Product Design

Consulting

Design Systems

Front-End Development

Workshops

Design Sprint

Interaction Design

User Testing

Usability Testing

UX Research

Leadership

Mentoring

No-Code

+ More

+ More

+ More

Experience

Experience

Director & Senior Designer

Director & Senior Designer

Director & Senior Designer

Sept 2021 - Present

Sept 2021 - Present

Senior Product Designer

Senior Product Designer

Capgemini

Capgemini

Capgemini

Feb 2020 - Jan 2022

Feb 2020 - Jan 2022

Senior UX/UI/Service Designer

Senior UX/UI/Service Designer

Senior UX/UI/Service Designer

Methods

Methods

Methods

Jun 2017 - Oct 2019

Jun 2017 - Oct 2019

Product Designer

Product Designer

Product Designer

KPMG

KPMG

KPMG

Aug 2016 - Oct 2017

Aug 2016 - Oct 2017

User Experience Designer

User Experience Designer

User Experience Designer

Temenos

Temenos

Temenos

Jan 2014 - Jul 2016

Jan 2014 - Jul 2016

Blog

Blog

Blog

Frequently asked questions

What is your design process?

What tools and software do you use for product design?

How do you ensure your designs are user-centred?

How do you measure the success of your product designs?

How do you handle feedback and revisions in the design process?

How do you stay current with design trends and technologies?

What is your design process?

What tools and software do you use for product design?

How do you ensure your designs are user-centred?

How do you measure the success of your product designs?

How do you handle feedback and revisions in the design process?

How do you stay current with design trends and technologies?

What is your design process?

What tools and software do you use for product design?

How do you ensure your designs are user-centred?

How do you measure the success of your product designs?

How do you handle feedback and revisions in the design process?

How do you stay current with design trends and technologies?